Posts Tagged newbies
A Guide to Setting up Your Affiliate Marketing Campaigns
Posted by Osi in Affiliate Marketing on June 24th, 2009
So by now you have found a product that you want to promote and you have a market audience in mind. You have the answer to their problems. You are eager to get started. Now how do you build a campaign in order to sell to them easily, well you might want to think about this one real hard…
You Need a Sales Process Map
What I mean by this is that you have to map out the paths that people will take in order to get to the product you are promoting. Will they read an article you are promoting, click on a link, end up on your page, and then get sent to the product’s pitch page? What will their state of mind be as they go along this path? Figure out what works best for your product and your audience. Every combination is unique.
Traffic Strategies and Consistency
You have to have some traffic generation strategies in place. How are you going to send people to your site or your product’s pitch page? You can use a number of ways like creating videos, PPC, paid, articles, classifieds, etc. Those are just some ways you can generate traffic. The part you should really focus on though is being consistent and persistent. Keep on doing this every day. If you post on forums, then post every day. You can’t just take a shower once, you must do it every day. If not, you will smell bad.
Building Destinations Depending on People’s State
Is your audience just interested in your product or do they have a desire to get it right now? These are the types of things you should know about your target audience. If your audience was just interested in what you had to sell, meaning they are not ready to buy, then you obviously wouldn’t send them to the pitch page. You would need to have a page of your own where you get their name and email address. Then you have a chance to shape (or whip) them into buying what you have to offer. Send them to different places depending on their state of mind. Your conversion rate will be above average. If that’s what you want in the first place.
Testing What Works and What Sucks
You have to test a bunch of factors in your marketing campaign. What this means is you need to gather data and test certain elements against each other in order to see which one works better. It is like sculpting and tweaking an ice statue (the best example I could come up with). For a better understanding, take a look at the different elements that you can test. Some being site elements and others being more within the sales process map:
- The background color of your landing page
- The font of your landing page’s text
- The font’s color
- Your call to action
- Different graphics
- Different positions for your graphics
- The type of audience (this should be tested first)
- The traffic source. Such as traffic from Youtube, Google, Articles Sites, etc.
- Can you think of anymore? (sure you can)
All you would need to do is test that blue background with the red background. If red has more conversion rates, then make that your default background color and move on to another test. This is called split testing. Google has created a tool called Website Optimizer. It is free to use and it can rotate certain elements for you. So it would show page 1 to half of your visitors and page 2 to the other half. Try it out.
The Incorporation (most important part*)
Incorporate your marketing campaign into your daily schedule (I bet you thought I was going to say incorporate your company). What do you have to do every day in order to be successful? Write it down on a piece of paper. It should look something like this: 9:00AM – Advertise on forums, 11:00AM – Improve PPC Campaigns, 1:00PM – Split test landing page, etc, etc, etc. Think of this as an action plan. You brainstorm the actions you must take so that you can focus every day.
Hopefully these tips were helpful. You can go ahead and use them now. Remember to be consistent and to test things out. Testing is very important. This is me signing off…
* Leave a comment if you liked this. I am so lonely. 
Are you a Stay at home Mom or a factory worker?
Work at home moms beware! Home mailing is not as easy as it used to be. There is just one reason why home mailing really isn’t that good anymore and it has to do with the world-wide-web, also known as the internet…
Home mailing is something that has startled me for the longest time. It makes me laugh to see unemployed moms and stay at home moms go into this type of business. Before we get into this whole discussion, let me tell you what this whole home mailing “opportunity” is about. Basically you have to send out postcards and brochures. The home mailing company will supply you with these postcards and they will give you a list of people to which you can send them to. The company will then pay you for every postcard that you send that makes a sale. This means that every time someone buys something that your postcard tries to sell, you will make a fixed commission or a percent of the sale, depending on the company. They say that the reason they need you, an average mom, is because there are too many people that they have to send postcard to.
Now how is this whole home mailing thing related to the internet? The reason home mailing sucks is because you can do it much faster on the internet. Sending postcards to people’s homes is the same as sending emails to people and putting up advertisements on websites related to the product you are selling. The only difference between doing it online and doing it offline is that when you do it offline it takes much longer, it is harder to track, and it is almost impossible to “test” and see which postcard layout or product gives you the most advantage and sales. You see, selling has become something that is much easier to do on the internet. You can receive instant feedback and results when you ask someone for their email address and send them these “postcards”/ emails. The beauty of selling on the internet or marketing on the internet is that you can test almost any idea and track almost every stage of the buying cycle.
On the internet, people’s actions can be converted into numbers that can lead you to very accurate predictions. Imagine if you could accurately predict what is going to happen to a certain market or how much money you will make if you send this or that email. Even better, imagine if you could find out exactly what people want to buy and then sell it to them with confidence because you have their solution. Another great thing about doing business online is that you have the ability to get exposure from the masses in a short period of time. There are many cases where your site could be making only 25 sales per day. If you were to change something as simple as the color of your site, the amount of sales could change dramatically. This is because many people see it at the same time and have a different buying reaction to different colors. I have seen someone who was making a decent amount of sales. When he posted a video on his website, the amount of money he was making raised by about 200%. If you try to do these tests with home mailing, it would take too long for you to even draw any conclusions. And even if you did, the data would be out of date and you would have to restart again.
Are you a stay at home mom or a factory worker? Sending mail from your house is basically a factory job. You stay at home all day and send mail to other people. The job is so linear that you really don’t learn much and you do not do as much. Sending out letters to sell something is falling into the dinosaur age. Although it could stay with us for a couple of more decades, people are quickly starting to favour emails and doing it over the internet. If you are a work at home mother, the internet is the way to go. So go ahead and start learning it.
How Can Newbies Make Money Online
Ok let’s face it. You have been trying so hard and wasting your time for so long. You put ads here and there and you put up crappy 1 minute YouTube videos that no one really watches. You might even refresh the page a couple of hundred times so that the number of views increases. But still, no money! There is a reason you are not making money online, and it separates the winners from the losers.
It is very simple, and I will say it right now. The people who make $100,000 every month have three things that everyone else doesn’t. They know what to promote, where to promote, and how promote. Those three steps are so important that I will copy & paste it again: know what to promote, where to promote, and how promote. If you know this, then you can make a lot of money. Have you seen those siteads that tell you “Learn how some guy makes $130,505 each month.” They then sell you an ebook that shows you how they did it. The only problem with that is that they have all these elements in place. They know what to promote, where to promote, and how to promote. You don’t. So when you go and buy that ebook, they give you all these different pieces of information. All of it is useless because they don’t tell you how to put it into place. Think of it this way. There is a bunch of missing pieces to this golden puzzle. Information here and there. What you have to do is put these pieces in the right place so that it is all in order. After you do that, you have built a golden puzzle. You are ready to make money online. Really, all you need are systems that guide you. Systems of knowledge, application, and marketing. Start organizing everything. Making millions online is not hard and it is also not easy. If you have a family to support, this is the perfect job. You get to work at home and decide what time you get up in the madorning. You can have enough money to support your kids and one day help them pay for college. Thadis lifestyle is a choice. You can either be ripped apart by the current economy or make a lot of money. It is you choice, make it now…
I admit it! Making money online was tough. When I started out, I did not know where to begin. If you are a newbie, you need a mentor. The only way to learn something is to learn it from someone who has already done it. That’s why I recommend Mack Michaels. He’s a self-made multimillionaire. Now he is ready to give back to society and wants to teach you how to do it. Visit the link below now to see what he has to offer. I guarantee it’s like nothing you’ve seen before.
www.OnlineMoneyCreators.com
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